Why can we focus more with certain types of music than with others?
Well the folks from Focus@will did some research and this is what they found. VERY INTERESTING. We tried it out and we think it work!
Stop the wrong music.
50% of us play background music while studying, working or inventing. But…it’s the wrong music! Mainstream music lowers comprehension and creates distraction because it is designed to connect with you intellectually and emotionally.
Use the right music!
Focus@will technology delivers various “Attention Amplifying” music channels scientifically designed to engage with your brain’s limbic system. This soothes the easily distracted fight or flight mechanism increasing attention span and general focus.
The science behind this.
Focus@will developed a partnership with leading neuroscientists Dr. Evian Gordon (www.brainresource.com) and Dr. Stephen Sideroff (UCLA Professor of Psychology). Trials show typical 12-15% positive increase in focus biomarker and up to 400% extended session time.
focus@will is a new neuroscience based music service that helps you focus, reduce distractions and retain information when working, studying, writing and reading. The technology is based on hard science and proven to be extremely effective at extending your attention span.
Here’s how it works:
Most people can only concentrate for a maximum of about 100 continuous minutes before needing to take a quick break to stretch, move about, maybe get a drink of water, and so on before they resume for another session.
The focus@will system makes it easier for you to get into the concentration flow, and then keeps you there. It works in the background by subtly soothing the part of your brain, the limbic system, that is always on the lookout for danger, food, sex or shiny things.
We’ve learned that people working or studying tend to take about 20 minutes to acclimate to their environment enough to really focus on the task at hand. It takes time for your brain to get used to a stimulus and start “tuning it out” in a process called “habituation”.
Each piece of music phase sequenced by focus@will has a specific role in influencing how your brain habituates, enhancing your focus and reducing distractions. Characteristics such as musical key, intensity, arrangement, speed, emotional values, recording style, and much more determine what is played where and when.
We use patent-pending phase sequencing technology to help prevent habituation from affecting the focusing effect of the music. As illustrated above, your concentration is maximized over the full 100 minute cycle rather than oscillating in much less efficient increments.
Our exclusive instrumental music library is scientifically and artistically curated, and includes a significant number of newly commissioned works from well known music producers and composers that you won’t hear anywhere else